Better, Smarter, Richer by Jackie B
DO WHAT YOU LOVE! — THRIVE FINANCIALLY.
Below is an interview with me on the November 2019 PCC blog: Instructor Spotlight Jackie Babicky-Peterson has been with Portland Community College since 2001. With a well-versed background, Jackie teaches the Business Design Series for PCC’s Small Business Design Center. Keep reading to learn more about the program. What are your areas of expertise, and Read More …
Ann Smith of A.wordsmith on working with Jackie B.: “Jackie is one of the people who has been hugely influential in my career and in particular the building of my business. Meeting with her was therapy for my business and I left each session with a clearer head and an intention on what I needed Read More …
Quoin Design was trying to figure out what its brand was. Jackie helped narrow that down. Name of Business: Quoin Design, owned by Joshua and Qiana Rickabaugh Rich. Name meaning: “It is an architecture term for corner,” according to Joshua. “It is also hard ware that holds letters in place in typesetting. And, it is close Read More …
Marketing all the time is the bane of solopreneurs. But think about it. What you are trying to do is be a strong voice in a very noisy and crowded market. And that takes constant effort. One of the reasons I want you to work at marketing all the time, is that mostly we do Read More …
“Plan your cash flow.” What do I mean by that? Planning your cash flow means that you have a budget for your personal life and personal expenses, and you have a budget for your business and business expenses. You know how much money you must bring in every month. And you make plans to have Read More …
“How can I charge what I should to all the people who need me but cannot afford me?,” you may ask. I have many things to say about that. First, if people want your work and it is really important to them, they will find a way to pay for it. You may offer payment Read More …
So how do you choose a deep and narrow niche? Your deep and narrow niche should be one that is very interesting and intriguing to you. It should be in your “sweet spot” where the circles in the Venn diagram—passion, talent, and potential revenue—intersect. If you choose to build your niche where you have interest, Read More …
Focus is so critical to your financial success that I have made it #1 of my seven basic principles. I know that creatives are interested in so many things. They are attracted to all the new bright changes and advances. They are immediately thinking about how they can use, incorporate, and adapt the new ideas, Read More …
You need to be able to explain your value to your worst critic–YOU. This is especially important when you’re raising your prices. I know that most solos are nervous about quoting a price and asking for money. We do not negotiate prices in this country like they do at the markets in many nations. We Read More …
Marketing becomes much easier when you are only marketing to those most likely to hire you. How do you know? Look at your history and who has hired you in the past. Do they have some attributes or characteristics in common? Age, type of job, size of job, how they heard of you? Can you Read More …
