Better, Smarter, Richer by Jackie B
DO WHAT YOU LOVE! — THRIVE FINANCIALLY.
Hopefully you were able to get all the exercises done for the last blog and you have even more information about what you do for your prospective client or customer. Click below for part two and as always, doing the work is very powerful. More exercises to get even more clear about your Unique Value Read More …
I just attended the Creative Freelancer Conference in Chicago. It was part of a six day conference sponsored by How Design Live. There were over 200 creative freelancers in attendance. Barb Saunders, executive director of the IASECP shared a table as sponsors of the event. We talked to lots of creatives with enterprises in design, Read More …
Your Unique Value Proposition is just the beginning. Once you have your elevator speech you can explore this concept further to find ways to promote yourself. Use the exercises in the link below to get you started. Exercises to go beyond your Unique Value Proposition Are you doing the work? Tell us what you thought Read More …
Practice your Unique Value Proposition AKA your “elevator speech” on your toughest critic….YOURSELF! Wednesday evening we had a fabulous turn out at the free symposium at Portland Community College with Jackie B. Peterson, author of Better, Smarter, Richer. Seven business principles for Creative Entrepreneurs and Solopreneurs. Jackie gave us some great tips to develop our Read More …
I met with a creative yesterday who told me that it is his job to produce art, not to worry about who would buy it or how to find customers. He clearly believes that a “real” artist is above all of that commercialism. He told me that if his work is meant to be found Read More …
I have a creative client- she is a cook who is making and selling fabulous chocolate- who was searching for some direction on next steps. She knows her product costs and she knows her retail sales price and she knows customers love her candy. But, should she expand? Should she market through stores instead of Read More …
