Better, Smarter, Richer by Jackie B
DO WHAT YOU LOVE! — THRIVE FINANCIALLY.
Marketing all the time is the bane of solopreneurs. But think about it. What you are trying to do is be a strong voice in a very noisy and crowded market. And that takes constant effort. One of the reasons I want you to work at marketing all the time, is that mostly we do Read More …
A solo entrepreneur is a lot of things. What it’s not is a hobby, a leisure activity, or anything else that alludes to part-time commitment. It’s not for the meek, nor is it something that offers security for those who seek it. It’s a lifestyle choice which has you habitually thinking and bringing your A-game Read More …
Marketing becomes much easier when you are only marketing to those most likely to hire you. How do you know? Look at your history and who has hired you in the past. Do they have some attributes or characteristics in common? Age, type of job, size of job, how they heard of you? Can you Read More …
It is a common grievance among the business owners regarding the effectiveness of their marketing campaign. Modern technology and the internet have brought about several ways to effectively control your marketing campaigns and monitor them for best results. Content campaigning, lead generation, blogging, social networking etc. are the various tools which are the most common Read More …
Walt Disney was a marketing genius. Read below to take advice from a man who had a clear vision and made his (and our) dreams come true: 1. The Details Matter Walt Disney designed Main Street of Disneyland so that sweet, delicate scents of candy emanated from vents near the candy and ice cream shops. Read More …
LinkedIn is a powerhouse. The top social site for businesses looking for clients, to get hired, and job seekers, it has over 200 million current members, and growing daily. From entrepreneurs, to corporations, there are thousands of potential clients and companies with jobs available, out there waiting to connect with you.
According to recent business courses, if you want your business to be successful, you need to work on building a steady and stable presence online. Not only will this allow you to engage with customers, but it can also make your life much easier, in terms of PR and market research. Need a bit of Read More …
What is a Unique Value Proposition? A unique value proposition is often called an elevator speech but it goes deeper than that. A UniqueValue Proposition should: – Be unique. – Clearly and passionately state what you do and how your work is different from others in your field. – Confidently state the value you bring to Read More …
You need to be very specific when you create your marketing materials. Why? Because if you try to tell everyone what you do in a general way- people will either get confused or think you don’t really know what you’re doing! If you have read Better, Smarter, Richer then you know that what I call Read More …
