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Category: Better Smarter Richer

Class on May 8 on BSR principles

Posted onApril 25, 2010April 27, 2010AuthorJackie PetersonLeave a comment

On May 8, I will be presenting a workshop in Portland for the Working Artists Network centered around the principles in my new book, Better Smarter Richer. The workshop will run 1:30-5:00 pm. It will be a hands-on voyage of discovery and learning for creative entrepreneurs. Hope you can join us. For more information see Read More …

CategoriesBetter Smarter Richer

Book sold out at IACP book fair

Posted onApril 25, 2010April 27, 2010AuthorJackie Peterson1 Comment

Thursday a colleague and I taught a class for the International Association of Culinary Professionals called How to Turn Your Food Passion into A Business. As a presenter, I got to participate in the conference book fair on Friday. It was Better Smarter Richer and a gazillion cook books! About one hour into the book Read More …

CategoriesBetter Smarter Richer

Creative Says No to Big Order

Posted onApril 1, 2010April 27, 2010AuthorJackie Peterson4 Comments

I just met with a client who is an extremely talented designer and seamstress pondering how to grow her business. She received a large order and figuring out how to produce it put her at a cross roads having to make a crucial decision: Does she want to hire employees and develop a larger business Read More …

CategoriesBetter Smarter Richer

First Webinar Experience

Posted onMarch 26, 2010April 27, 2010AuthorJackie PetersonLeave a comment

Yesterday I did my first webinar program for International Association of Self Employed Communications Professionals. It was a great experience although I have to learn how to be a better prsenter when I don’t have the opportunity to wave my arms and draw pictures as I talk. I am going to learn how to use Read More …

CategoriesBetter Smarter Richer

BSR Newsletter #3: Charge for Your Administrative Time

Posted onMarch 22, 2010April 27, 2010AuthorJackie PetersonLeave a comment

When I began my consulting company, I bid on projects by sitting down and listing the times needed for all the steps in order to deliver the job as promised. After losing money several times, I learned to do things differently. Once I made an original time estimate, I put it aside for 24 hours. Read More …

CategoriesBetter Smarter Richer

Webinar: The Fantastic Power of Focus

Posted onMarch 22, 2010April 27, 2010AuthorJackie PetersonLeave a comment

On Thursday, March 25, I will be doing my first ever webinar in conjunction with the International Association of Self Employed Communications Professionals (IASECP). The topic of the webinar is The Fantastic Power of Focus. If you want to attend, go to their web site www.IASECP.com to sign up. I really like this organization. Their Read More …

CategoriesBetter Smarter Richer

BSR Newsletter #2: Finding More Customers

Posted onMarch 12, 2010April 27, 2010AuthorJackie PetersonLeave a comment

Finding more customers seems to be the bane of every creative’s existence. They are very worried about how and where to find the people who will buy what they sell. Most creatives I know say they hate marketing. Maybe you do too. But I like to think of marketing as a challenge. I ask myself, Read More …

CategoriesBetter Smarter Richer

Branding Yourself

Posted onSeptember 11, 2009November 18, 2009AuthorJackie PetersonLeave a comment

I was thinking today about how creatives tend to be so focused on their art that they forget how they are perceived by their potential customers. What comes to mind is a client who is a very talented pianist who also teaches. I heard her introduce herself in one of my classes as a piano Read More …

CategoriesBetter Smarter Richer

Artists need a business mind set

Posted onAugust 21, 2009November 18, 2009AuthorJackie PetersonLeave a comment

I was working last week with a jewelry designer last week who was consulting with me about how to get her business working for her. First of all , I liked the question. I totally believe that the reason we have a business at all is so that it will accomplish something for us. Then Read More …

CategoriesBetter Smarter Richer

Distractions

Posted onAugust 4, 2009November 18, 2009AuthorJackie PetersonLeave a comment

Since my long trip I have had to work hard to get my mind back “in the groove” and get to work on my book. It has made me think about how easy it is to get distracted when we have the mind set of sitting down and getting to work. Finally I thought really Read More …

CategoriesBetter Smarter Richer

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