Category: Tips and Strategies
Elizabeth White’s book “55, Unemployed, and Faking Normal” is a coping guide to being jobless after 50
Recently on Paul Solman’s News Hour series Making Sense there was a story about Elizabeth White. White recently self-published a book, 55 Unemployed, and Faking Normal. The book is road map to coping with current economic realities. 55, Unemployed, and Faking Normal contains themes which are relevant to Better, Smarter, Richer. We reached out to White Read More …
Your Business Startup
It’s time to make the leap! Traditional employment is fading fast. Now is the time to focus on your business startup For more than two decades, ‘Solopreneurship’ has quietly been on the rise. Also called, independent work, freelancing or sometimes contract work. Check out this recent article in Fast Company Magazine. Studies show that Solos make Read More …
A Tip from Jackie: Succeeding in the Brave New World of Work
I’ve talked before about the growth of solopreneurship. But now I have more numbers than ever. I keep quoting these reports so let me share them with you. MBO Partners has been following the phenomenal growth of solo businesses since 2011. Their most recent report tells us that there are now 30 million solos, many Read More …
A Tip from Jackie: Take the Next Step Towards Claiming Your Identity
I have recently updated my logo. My logo, if you do not recall, is an origami crane made from actual currency. It was originally made from a $20 but my new logo is made from a $100 bill. I went to the bank, got a crisp bill, and had my nephew (who is really skilled Read More …
A Tip from Jackie: The Only TRULY Scarce Resource
In our world we often act from a position of fear and scarcity, believing that there is not enough for all of us. We think there isn’t enough money, water, food, education, etc. to meet our needs. And when we act out of a scarcity mindset, we act out of fear…and it shows. We close Read More …
A Tip from Jackie
Money is Just a Tool
There is so much hype and talk and emotion around money in our society that sometimes it is hard to remember that money is a tool. It is energy in a form that can be exchanged for value between disparate items. For example, I can exchange my consulting energy for your sewing energy. Also it Read More …
A Tip from Jackie
Keep Making Yourself Better
I like to talk about outsourcing the administrative tasks of your business. Think web work, mailing, research, marketing, bookkeeping, photographing items for your web site, sending newsletters, social media etc. The overall idea is that you devote the majority of your time to the things at which you are the best–your chosen work. Outsourcing gives Read More …
A Tip from Jackie: Make Your Value Crystal Clear
In order to charge what you are really worth, make sure your clients value what you do. Sounds simple right? But actually it is more complex than that. How do you make sure people value your product or service? Well, first of all, be really good at it. Do an outstanding job and tie up Read More …
A Tip from Jackie: Passion Matters
Here at Better, Smarter, Richer, we talk a lot about passion. Why does it matter that you’re passionate about your business? Because when we are working in our passion, our clients get our best. When we give our best we can charge a premium price. When we charge premium price we can do all the Read More …
A Tip from Jackie: Go Deeper, Not Sideways
A Successful Small Business Owner Regroups (Not Retreats) When Sales Are Slow
Sometimes I get this question: “What can I do if I need money now and I cannot sell my work/projects/service?” I say, it is possibly time to regroup. One of the best ways to regroup is to call upon the people who know you, love your work, and have been past clients. This group of Read More …
